If you were building a new home would you put in a cooking fire to heat the water to pour into your wooden barrel in order to take baths?
If you were looking for a new TV to watch the Super Bowl on would you buy a 13-inch black and white T.V. with rabbit ears? Honestly depending on how old you are you may not even know what T.V. rabbit ears are. So of course these things are not what you are going to put in your home for everyday use.
Then you should also consider current trends and the most modern technology available when building a new website for your company.
By building your website with the latest technology you are going to get a site that is easier to work with. Using WordPress as the backbone programming of your site makes you less likely to have issues with your hosting company. Most hosting companies allow WordPress installations with no issues.
You will also be using programming that is easy to keep current. It is worked on and improved by a team of people on a daily basis. It is made more useful, more up to date and more secure each day.
Since it is current technology that means there are thousands of people who are using it on their sites. This is good for you as well. If you need help or have an issue you don’t have to find one of the few people who know how to help. There is a larger pool of people to choose from to work with.
If you are looking at hiring an assistant to help in your business, using the most up to date tools will help make it easier to get help. There will be more people who know the system you are using. They will be able to help you create new pages, create and publish blog posts and make any other changes.
Using outdated programming opens your site up to issues talking to the hosting server. It also means you have to find a more expensive specialist that “speaks the language” your site is built on.
For example there is HTML websites. These sites are still valid. However to get them to do everything a WordPress site does takes a skilled programmer. They literally create your site in another language. In order to make any changes to an HTML website you will either have to pay someone who understands it or learn it yourself.
There are also sites built with special programming created just by the people selling you the site. They may offer a great price and great features but usually these types of sites are only valid as long as you pay them. If for some reason they close their doors you are completely out of luck and not only do you have to start all over but you lose all of your content. Or if you decide for whatever reason you no longer want to work with them, you are in the same place.
Using current, widely used technology to create your site opens up a lot of possibilities and makes your life easier all at the same time.
About The Author:
Cindy Clemens is a mom, Best Selling author, marketing consultant, website and Infusionsoft implementation specialist and Co-Founder of Your Marketing University. Her goal is to teach marketing in a simple easy to understand format businesses can use to help gain marketing ideas & market their businesses to boost sales.
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